Brand Design
+ Identity

Ready for a brand breakthrough?

Everyone’s talking about brand design and you know how important it is but you feel like your brand’s all over the place and you’ve got a feeling what you currently have isn’t doing you any favors. Sure, you’ve collected some inspiration on Pinterest but you aren’t sure if you’ve been pinning images just because you think they’re beautiful or if your ideal client/customer will respond to it. Plus, are they even right for your business?

That’s where we come in.

Think of needing a brand refresh as our personal bat signal. Together, we’ll create a brand that both embraces your business goals and attracts your dream clients. Because when your brand is aligned with who you are and what you’re putting out into the world, the less work you have to do.

“It’s so enjoyable working with Janine. Her ideas are contemporary and creative and she was just as excited as I was when she created my fabulous logo. Not only was she timely in finishing this project but her price was very reasonable.”

– Maggie Horn

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Brand Basics

Perfect for bloggers and creatives within their first 2 years in business, who are on a tight budget, but still want a memorable and beautiful logo.

If you are ultra-clear on who your ideal audience is, what your brand’s mission is, and what makes you unique, this package can help build a strong foundation for your business.

– Moodboard and color palette
– Unique logo design
– 2 revision rounds

TIMELINE: 3-4 weeks

Investment: $595


👇 Most Popular 👇


Brand Identity

Perfect for creatives and small businesses looking to stand out from the crowd and build a solid brand design that will last for years to come.

This package will give you the tools you need to level up your brand and our style guide will help keep your brand consistent online and off.

– Everything in Brand Basics plus…
– Alt logo, submark, and favicon
– Patterns/textures
– Suggested typography
– 2 collateral pieces of your choice
– Full brand guide
 Add-on options available

TIMELINE: 4-6 weeks

starting at $2250



Brand Design + Site

Perfect for small businesses and eCommerce who aren’t quite sure what makes them stand out. You’ll work with us 1-on-1 to get clear on identifying your unique positioning in your target market.

– Everything in Brand Identity plus…
– Custom Divi for WordPress design
– Homepage with 2 revision rounds
– 4 other pages of your choice
– Basic SEO setup
– Mobile & tablet friendly design
– Training after launch
Add-on options available

TIMELINE: 8-10 weeks

starting at $4750


Need brand guidance? We’ve got you covered!

Brand Development + Consultation

PERFECT FOR: Creatives and small businesses who have an amazing product/service but just aren’t quite sure how to stand out from the crowd and attract their dream clients or customers.

Developing your brand can be one of the most difficult and stressful experiences if you’re feeling super unclear about your unique positioning or on who your dream client even is. Together, we’ll work to establish your brand’s mission, your target audience’s pain points, and build a strong, strategic foundation.

– Defining your micro-niche
– Mission statement + messaging
– Competition research
– Ideal audience profile
– Unique market positioning
TIMELINE: 4-6 weeks

starting at $1750

the bold ones brand design + identity

Á la Carte Services + Add ons

Need a bit more support? Let us know what you’re thinking — we’d love to help! If your brand design package comes with two additional add-ons of your choice, here’s what you can choose from…

  • Business cards
  • Personalized stationery
  • Promotional flyers
  • Custom worksheets
  • Additional web pages
  • Social media covers
  • Social media post design
  • Podcast cover design
  • Cient welcome packets
  • Packaging
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Getting Started

Once you have filled out the inquiry form, we’ll schedule a free consultation call on Zoom that way I can get to know you, your business, and goals a bit better and you can get to know me. Essentially, I’m interviewing to be your sidekick.

Prep Stage

So, you’ve officially been booked and have made your 30% deposit. Now, we get you set up in Asana and you’ll access your brand design homework via Dubsado. Don’t worry, this will be a fun experience. Promise!

Defining Your Brand

After you’ve completed your homework, I will get to designing your moodboard which will be the basis of your brand. You’ll be able to review and revise it before we head to designing your logo and full brand guide.

Building Your Brand

Once you’ve fallen in love with your brand’s moodboard, we’ll get to designing the logo, color palette, and patterns /textures of your unique brand. We’ll be sure to have 2 revisions during this process to really nail your brand.

Shaping Your Site

If you’ve opted to also create a website that is consistent with your new brand (which we HIGHLY recommend), we will work together to build a homepage that best serves your biz’s goals and communicates your values.

Launch Party!

Your brand is ready to debut its new look  and you couldn’t be more excited if you tried. When everything’s in place, we’ll launch your new site to the world and pop the virtual bubbly to celebrate. It’s party time!

we’d make a great team if…

  • you believe that climate change is real
  • you have a big heart and are looking to make a difference with your brand.
  • your brand and/or site is a bit inconsistent and is in need of a good ol’ makeover.

pass on us if…

  • you believe COVID is a hoax.
  • life’s just a bit too crazy right now and you’d struggle to collaborate and communicate.
  • you expect me to copy another brand’s style or you don’t have a vision for your own brand.

Let’s Work Together!

With our powers combined, we can do anything.

(well, maybe not time travel so, almost anything)

Got questions? We’ve got answers…

Which package should I choose?

Each business will have different needs depending on the goals you’d like to achieve. For instance, if you are testing a business idea that you have but aren’t quite sure if it’s viable, it likely will be best to select the Brand Basics package.

Having said that,we’re here to help and will be happy to make a recommendation during our free consultation call. If the current packages you see don’t match exactly what you’re looking for, let us know as we can work on a specialized custom package for you.

What's a 'revision round'?

A revision round allows us to perfect your brand and/or website by sharing your thoughts and constructive feedback of the designs I have presented. Each package comes with 2 revision rounds which are applicable to when we hit certain milestones (e.g. moodboard, logo, homepage design, etc.) It’s important for the process that you collect your thoughts before sending feedback to minimize any back-and-forth. If you’d like extra revisions, we’d be happy to do that for you at a prorated rate.

Should I use Squarespace or WordPress?

There are many benefits to choosing either WordPress or Squarespace. Typically, Squarespace is a great platform if you are in the beginning stages of your business, aren’t very tech-savvy, or need a simple, beautiful website that you are fairly certain you won’t outgrow.

WordPress, on the other hand, is robust and allows you to do just about anything. It’s a wonderful choice for creatives who expect to grow or would love the option to expand (think businesses that open a shop or start a podcast). The Bold Ones is run on WordPress using Divi and it’s what we specialize in.

If you are still unsure, we can go over it together and find the platform that is perfect for you and your goals.

How does payment work?

My aim is to make payment as easy and painless as possible. If we decide we’re a good match, you will make a 30% deposit to reserve your design slot. Then 35% will be due no later than the day before the project’s start date and the final 35% will be due when the project is complete.

For example, if you choose the Brand Identity, a deposit of $675 (30%) is made to reserve your slot. A day before the project is set to start $787.50 (35%) is due. The final $787.50 is due when the project is complete (prior to sending the final files) for a total of $2250.

Payment can be made via Paypal, Credit Card, Bank transfer, or even Venmo.

Will I get a vector of my logo?


Can you create a custom package for me?

Yes, our packages do have add-on options available. If you don’t see a package that quite works for you, let me know in the Inquiry Form and I’ll be sure to share options in our free consultation call.